Avoid the Mistakes That Sink Circular Mobility Models — Before They Happen. With Practical Strategies for Bikeshops, Manufacturers, Retailers, Policymakers, & Mobility Entrepreneurs.

This practical, guide reveals 49 common pitfalls encountered in real-world operations — and shows you exactly how to avoid them. Whether you’re a bike shop, brand, dealer, policy leader, or mobility entrepreneur, this guide is your shortcut to smarter decisions, fewer missteps, and more resilient growth. From choosing the wrong bikes to underestimating logistics, pricing gaps, or AI limitations — each pitfall is paired with actionable guidance drawn from lived experience.

💡 Why it matters: In circular business models, the cost of getting it wrong is high. This guide ensures you get it right.

49 leasing-specific pitfalls — explained clearly Avoidance strategies for each issue Pitfall, and how to avoid it Designed for Bikeshops, Bikemanufacturers, retailers, policymakers, government teams, Mobility Entrepreneurs